Showing posts with label Another Kellogg. Show all posts
Showing posts with label Another Kellogg. Show all posts

Monday, September 26, 2016

Another Kellogg Life #3 番外編 Presidential Election

Kelloggについてでは特になく、アメリカ全体共通だと思いますが、今年は4年に一度の大統領選の年に当たるため、毎日毎日テレビでは大統領選のことばっかりやってます。CNN見ていると、半分以上、ときに7割くらいは大統領選のことやってんじゃないかと思います。飽きんのかなぁとも思いますが、市川さんの好きな言葉を借りると、たぶんアメリカ中がワクワクしてる「祭り」なんでしょうね。

そして今日は本選挙戦ではじめてのディベートに世間の注目が集まっているそうです。

  

Kelloggでは度々授業等々でもトランプネタのジョークが出たりと、基本的には人気なさそうに思えますが、アメリカ全体ではなんであんな人気なんでしょうね。色々人に話を聞いてみましたが、めちゃくちゃざっくり言うと、相当アメリカの現状を憂いていて不満を感じている層がいて、何か変えてくれそう、とトランプに流れてるらしいです。今日のマーケティングの先生はマーケティング的に両陣営を分析してて、午後にはブログを更新してました。なかなか面白い内容なので良ければ見てみてください。
http://timcalkins.com/brands-in-the-news/branding-and-the-trump-clinton-debate/

それと、これに乗じてパーティスクールと名高いKelloggのあるグループでは、誰かが見つけてきた以下の画像の飲みルールにのっとった素敵な飲み会がいま開催されているらしいです。この学校の飲み好きは噂以上です。



Another Kellogg Life #2 : Marketing Strategy

Hi guys!
Today, I'll introduce one of my classes at Kellogg: "Marketing Strategy". As you might know, Kellogg is famous for Marketing. I was lucky enough to register this class.

 In this class, we will try Branding Simulation through this course besides lectures and case discussions, using a software called "Markstat".  This challenge will start from this coming Thursday.



 When I was reading "introduction to Markstrat", then I noticed that this is pretty like our ゲーム合宿 at KBS.



It must be exciting and I am thrilled even now. I will have a lot of discussions with team members. I wonder whether I can carry out complicated decision making all in English. All I can do is just trying my best! やるしかないので頑張ります。



次の記事:Another Kellogg Life #3 番外編 Presidential Election を読む

Tuesday, September 13, 2016

Another Kellogg Life #1

Hola! もう一人のケロッグ留学生です。練習のつもりで英語で書きます。

I will introduce my life in Evanston, focusing on private side, not academic side.

After the arrival here in July, I participated in ACE program, an introductory program for international students to get used to life in the US. Normally, this program is for only regular students at Kellogg, but I was accepted to be in it because of my poor English skill. Anyway, this program was great, in this program, I made a lot of friends. We had many crazy Asian-style drinking parties.
"Japan night" We hosted.


After ACE, I traveled in Egypt. This trip is part of Kellogg culture, which is named KWEST. In this trip, you are not supposed to talk about any back ground information. The only thing you can share with other participants is your first name. This means few topics to talk about with strangers.   Of course, it was a really tough time for me. However, in the middle of trip, we had "Big Reveal" in which we finally told individual information.  Afterwards, our relationship got more closer for some reason. This is a magic of Kellogg culture which strongly encourages people to socialize as much as possible.

The Letters of "Kellogg!"
Before classes start, I traveled in NYC
From next week, my classes will start. Maybe next time, I am going to talk about academic things. BYE.



次の記事:Another Kellogg Life #2 : Marketing Strategy を読む